The download volume of apps in the Apple App Store (United States) saw a dramatic increase this Christmas weekend. The download volume on Christmas Day increased by 230% compared to December’s daily average. On the 26th of December this was a 120% increase.
These calculations are based on transactional data gathered via Distimo Monitor, which represents 25% of total downloads in the Apple App Store US.
Most popular apps this Christmas in the United States? Facebook Messenger ranked first on the list of popular free apps in the Apple App Store for iPhone. The most popular paid app was Words With Friends.Tiuri van Agten