Vodafone 360 goes paid

Vodafone 360

Vodafone’s 360 app store was launched last September and offers a collection of mobile widgets to Vodafone subscribers in eight countries. Initially, developers could only offer free applications. Now Vodafone announced the support to publishing paid apps on the 360 platform.

Developers can publish paid  apps in one or more of the eight supported European countries. Application prices are set in 20 tiers between 0.49 and 9.99 euro and can be selected for every country individually by the developer.

The widgets offered in the 360 store are based on the JIL platform, an iniative by operators China Mobile, Softbank, Verizon and Vodafone, backed up by manufacturers like LG, RIM and Samsung that was started 2 years ago. Vodafone says they provide developers with simple upload methods, a transparent review process (within 10 business days) and in-depth reporting of country specific downloads and revenue.

The revenue share for paid apps is 70% and consumers are charged via Vodafone operator billing. Right now 50 different handset models are supported, including the Vodafone 360 H1 and M1 phones from Samsung, and a collection of Symbian/ S60 phones from Nokia, Sony Ericsson and Samsung. More information for developers is available on the new developer site.

Gert Jan Spriensma